Sweden Population: 9 234 209 (2008 est.) GDP: $454.8 billion USD(2007 est.) GDP - per capita: $49 602 USD (2007 est.)

Norway Population: 4 785 200 (2008 est.) GDP: $247.96 billion USD (2007 est.) GDP - per capita: $53 152 USD (2007 est.)

Finland Population: 5 323 489 (2008 est.) GDP: $185.9 billion(2007 est.) GDP - per capita: $35 349(2007 est.)

Denmark Population: 5 475 791 (2008 est.) GDP: $203.5  billion (2007 est.) GDP - per capita: $37 264(2007 est.)

Summary (Totals)

Population: 24 818 689 (2008 est.) GDP: $1092,2 billion USD (2007 est.) GDP - per capita: $43,800 USD (2007 est.)

Scandinavia ranks as the 18th largest GDP in the world and amongst the top 10 richest places on earth.

This is an extremely valuable world market. However, while the region may be connected under one name, each country poses a complex and unique sales process considering both culture and business entities.